Tsvi Lev is the General Manager of NEC Corporation's Israeli Research Center, the first Open Innovation center of NEC globally. Before that Tsvi was VP of Strategy at Amdocs, leading the Amdocs team in the AT&T Open Innovation Organization – the Foundry. Previously, Tsvi managed the R&D Center of Samsung Electronics in Israel, a center devoted to innovation and cutting-edge development for Samsung’s future consumer electronics and cloud products. Tsvi was an Entrepreneur in the Mobile Multimedia and Computer Vision space, and sold his company to Emblaze Systems. Tsvi holds a Masters in Theoretical Physics, is the author of numerous patents, and a frequent speaker at events related to technological innovation.